Launching a brand new business can be scary. The All Approach team developed a 30-page business plan, logo, website, social media pages, FB Group, invoicing system, and digital product suite. We also restructured Fernell’s personal LinkedIn profile in order to attract more ideal customers. Once we launched we decided to recruit two additional operation staff to support Fernell with marketing and operational tasks for a total of 30 hours per week. In addition to recruiting two new staff members, we developed a customized training and onboarding experience, daily work routine, and professional development curriculum for the new hires. Our team continues to consult Fernell on a regular basis as her business evolves.